We have committed to reducing our use of plastic by half by 2030, and increasing the recycled content in our plastic packaging to 40%. We will also work with key partners to deliver recycling solutions for soft plastics including in the supply chain.

We know that governments, retail partners, community and consumers all care a lot about this issue, and we do too. We’re working to reduce our impact in several ways:

  1. Reduction - remove excess plastic from both our products and packaging, and incidental usage throughout our supply chain and distribution networks

  2. Recycled content – we’re increasing recycled content across the board to not only reduce the carbon footprint of our materials, but to also support Australia’s recycling targets and help create end markets to ensure this material stays out of landfill

  3. Alternatives – we’re funding research and development to find viable alternatives where our products have a plastic (efficacy) component.

We’re a signatory to the APCO 2025 National Packaging Targets, and have made a commitment above and beyond the 20% recycled plastic goal and aim to reach 40% recycled content by 2030. You can learn more about APCO and the packaging targets here.

We also continue to support REDcycle in Australia and Soft Plastics New Zealand to enable consumers to return their soft plastics to stores for recycling. We are also investigating new programs that will help create end markets for these materials.